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2006 Winners

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Collective Medical Technologies Named Winner in 2006 eBusiness Category Competition

Collective Medical Technologies recently was awarded $5,000 in prize money for their business plan as a part of the Marriott School of Management’s annual Business Plan Competition.

The student team that created the company Collective Medical Technology consists of Adam Green, Wylie van den Akker and Anna Wengreen. Collective Medical Technologies is a company that connects databases between medical facilities to prevent abuse of the healthcare system.

Directors of the Center, Dr. Steve Liddle and John Richards judged the eBusiness category of the Business Plan Competition.

"CMT's business plan demonstrated strong elements of Metcalfe's Law, otherwise known as the Network Effect," Richards said. "Several plans had various aspects of e-business principles, but CMT stood out."

The company’s chief information officer, Adam Green, a senior majoring in computer science and philosophy, has been involved with small software companies for the past five years. Van den Akker, a senior majoring in computer science, has worked in the production of web solutions since 1998, and is a freelance Internet programmer. Wengreen, the company’s vice president of marketing and sales, will be completing her MBA with an emphasis on marketing and sales. She has worked in market research positions for corporations such as Dell and KB Home.

“The eBusiness Plan Competition has given us as computer science students a chance to explore business in a depth that will benefit our careers for the rest of our lives,” said Wylie van den Akker, CMT’s chief technical officer, in a recent email. “It has given us an opportunity to trade ideas with the brightest minds in business and eBusiness alike. This interaction has inspired a significantly higher level of sophistication in our vision for CMT.”

The CMT team created a computerized version of a systematic methodology for tracking patients with a history of abusing emergency care. The Emergency Department Information Exchange (EDIE) is an Internet service that enables doctors, nurses, and social workers - to share information and treatment plans online with other medical centers on patients who abuse or excessively visit their care facilities.

According to Green, the CMT team hopes that their plan is opportune in that hospitals and clinics that subscribe to EDIE can increase their profitability, prevent prescription drug abuse, and empower the treatment staff, which will consequently improve health care.

EDIE is being piloted by McCall Memorial Hospital in Idaho and two more facilities have also expressed interest. According to Green, EDIE will soon be presented to several more hospitals in Idaho, Utah and Washington.

 

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